Services > Fractional CPO

FRACTIONAL CPO

Senior product leadership embedded in your company for 3-18 months. For Founders and Investors who need the impact without a full-time CPO hire too early.

More code won’t fix a
product problem!

You can build anything. But you struggle with focus, priorities and product direction. When everything depends on you, and you’ve got the nagging feeling that building faster is not the same as building better.

A Fractional CPO gives your company the product leadership, structure, and focus it needs, without the pressure of having to hire another full-time employee too soon.

Sounds familiar?

You probably recognise at least one of these:

  • You still make every product decision yourself – on top of fundraising, hiring and sales.
  • Your team ships steadily, but nobody can explain why these features and not others.
  • Your roadmap has been on hold since a co-founder or product manager has left the company. Yet Investors ask for a product strategy that exists only in your head.


Most companies hire a Fractional CPO because the product has grown faster than the structures around it, not because something is broken.

What you get

A Fractional CPO takes on real responsibility for product leadership. Typical deliverables and fields worked on together with your team are:

  • Product strategy and positioning. A strategy your team can explain and your investors can follow.
  • Roadmap and prioritisation. Clear criteria for what gets built next and why.
  • Team setup. Roles, responsibilities and interfaces between product, tech and sales.
  • Product processes. From discovery to delivery, at a pace your team can sustain.
  • Handover. A product organisation that decides on its own, and a clear profile for a permanent product lead if you need one.


AI can accelerate execution. It does not replace human product leadership, decision quality or strategic focus.

How it works

  1. Discovery Call. Free and without obligation. Together we look at your situation and decide together if a Fractional CPO is the right format.
  2. Listening and diagnosis. In the first weeks, Gregor talks to your team and your customers, dives into your data and existing decisions, and puts the execution strategy in writing.
  3. Embedded leadership. One, up to three days a week remote or on-site, in your rhythms and your decisions. With The Crëw whenever the work calls for it.
  4. Handover. When the organisation runs without us, we step back. That’s the goal from day one.

Fractional CPO at a glance

  • Duration: 3-18 months.
  • Commitment: 1 – 3 days a week, remote or on-site. Usually hybrid.
  • Team: Gregor as lead producer, plus Crëw specialists when needed.
  • Price: from €12,000 + VAT per month.
  • Equity option: yes – see Equity Option.

Who a Fractional CPO is for

Tech Founders, Product Leaders & Investors: Product Rocker works as Fractional CPO for tech founders of B2B software and SaaS companies, typically between Seed and Series B, for companies in the gap between two CPOs, and for investors who want to strengthen product leadership in a portfolio company.

Who it’s not for: If you’re looking for someone to take responsibility off your hands rather than share it, or for a team that simply executes a backlog, we’re not the right fit – and we’ll tell you in the first call.

FAQ

What is a Fractional CPO?

A Fractional CPO is an experienced Chief Product Officer who works part-time inside your company and takes on real responsibility for product leadership – product strategy, roadmap, prioritisation and building the product team. At Product Rocker, that means two to three days per week, so you get senior product leadership without the months of recruiting and the cost of a full-time executive.

A Fractional CPO makes sense when nobody owns the product full-time, when the gap between two CPOs puts the roadmap on hold, or when a company prepares for a Series A or B round and needs product structures that investors can trust. A clear sign is a team that ships features steadily but can no longer explain why these features and not others.

A full-time CPO is the right choice once product leadership is a permanent full-time job and the company can offer the role a long-term perspective. Until then, a Fractional CPO closes the gap faster and at lower risk, and the engagement often clarifies what the permanent role actually needs to look like before you hire for it.

A Fractional CPO engagement with Product Rocker lasts between 3 and 18 months, most often 3 to 9 months. The goal is a product organisation that runs without us – with a clear strategy, a working roadmap process and a team that makes product decisions on its own.

A Fractional CPO engagement with Product Rocker starts at €12,000 per month for one to two days per week; the final fee depends on scope, duration and whether part of it is paid in equity. We publish our prices because we don’t like guessing games either – and because it saves both sides a call that would lead nowhere.

Related

Is a Fractional CPO the right move for you? Let’s find out in a free Discovery Call.

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